FMCG market

Online grocery sales grow 15% to $48bn

Online grocery sales grow 15% to $48bn

Published on Sep 29th, 2016

The global e-commerce grocery market has grown 15% in the year to this June, reaching sales worth US $48 billion.

In comparison, the FMCG market as a whole is flat, increasing just 1.6% over the same period.

And e-commerce now accounts for 4.4% of all FMCG sales, according to the new 3rd annual Kantar Worldpanel study The Future of E-commerce in FMCG.

We use cookies on our website to support technical features that enhance your user experience.

We also use analytics & advertising services. To opt-out click for more information.