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Expedited supply chain demands lead to tomorrow´s standard processes

Expedited supply chain demands lead to tomorrow´s standard processes

                                                                                                                                                                                                    Press release

In any environment, managing fresh product supply is challenging. Today, that’s especially true. Regardless of any comprehensive planning you’ve done, supply shortages are bound to occur.

Because of this, many retail suppliers have established last minute supply chains to cover unexpected shortages. Unfortunately, volatility in demand pushes more and more volumes through these secondary channels. Channels that were not intended to handle such high demand. Across the board, we’re seeing expedited secondary supply chains become overwhelmed.

Adding suppliers and pairing faster shipping options can be the winning combination for retailers hoping to keep up with an environment that keeps throwing curve balls.

Plug into third party supply networks

Prior to 2020, consumer trends were already leading grocery retailers down the fast and next day delivery ecommerce path. In light of 2020 events, this shift to “always on” expedited supply chains has sped up exponentially.

As retailers rush to handle current needs, they should also focus on longer term, expedited supply chains. These expedited solutions, previously thought to be one-off situations, will likely become a part of regular strategies moving forward. In fact, it won’t be surprising to see these options become the heart of the supply chain.

By plugging into third party supply and distribution networks, retailers will be able to more successfully cover supply demands from both a volume and geographical perspective. This will also allow retailers to align supply networks with the growing need for these types of supplies. Your SKUs must be as close to the consumer as possible to execute at the point of sale.

Combine supply and service

Fast supply sourcing is only as good as having the means in which to deliver. Having the right supply in the wrong place is essentially having no supply at all. Fast, efficient shipping increases the return on investment of comprehensive supply networks.

Let’s look at a direct to store solution. Alone, this option doesn’t ensure supply is geographically aligned, which could slow down turnaround time. This is an unoptimized solution.

The right supply in the right place with the wrong shipping option is another missed opportunity for fully expedited supply chain solutions.


Now, a geographically aligned supply plus expedited shipping is the service combination that ensures an optimized approach so retailers can cover supply gaps and accommodate today’s consumer demand for fresh products.

Robinson Fresh can help you develop these types of tailored, market-leading solutions, without sacrificing accuracy or efficiencies.

Secondary or expedited supply chains are needed long term

Even prior to the events of 2020, the demand for products requiring an expedited supply chain was increasing. Fresh cut produce, meal kits, and ready to eat products were driving the need for faster supply chains.

What were once considered fast supply chains will soon become the standard expectation, which will effectively shorten expedited shipping timelines even further. Consumers shopping in-store will expect supplies to be on shelves consistently and when not, their expectations for restocking will be hours versus days.

Volume surges may stabilize as COVID-19 passes, but consumer expectations will remain. Retailers who can utilize expedited supply chain models to instill long-term, organization-wide changes will be the best poised for growth and revenue generation in the future.

The meaning of successful supply chains is changing for retailers around the world. Navigating the changes and developing a balanced expedited strategy doesn’t have to be difficult if you work with a provider like Robinson Fresh that can reliably meet all of your fresh produce and cold chain logistics needs today and in the future. Connect with an expert today.

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TX Logistik doubles number of round trips for Coop in Sweden

TX Logistik doubles number of round trips for Coop in Sweden, © TX Logistik Jens Albinus
© TX Logistik, Jens Albinus
Troisdorf, 20 April 2020 –

TX Logistik AG, a company specialized in Europe-wide transport services and part of the Italian railway group Polo Mercitalia (FS Italiane Group), has expanded its rail freight traffic in Sweden. As of 6 April, the number of trains between Bro (Stockholm) and Malmo for the Swedish retail chain Coop was increased from 10 to 20 per week. The connection is used to supply foodstuffs to the supermarkets in the south of the country.

TX Logistik (TXL) has been on the rails for Coop in Sweden since 2012. The retail chain has commissioned TXL to double the number of round trips. The start and destination is the central warehouse in Bro (about 30 kilometres north-west of Stockholm). On the way to Malmo, the trains make a stopover in Alvesta near Växjo. The higher frequency enables Coop to transfer 520 trucks from road to rail every week. This benefits both the environment and safety. By Coop transporting its goods by rail, the Swedish group says it saves up to 9,600 metric tons of carbon dioxide per year compared with road transport.

The expansion of TXL’s existing business in Sweden emphasizes the progressive implementation of the Mercitalia Group‘s European expansion strategy, in which TX Logistik plays a leading role. The transport solution developed for Coop demonstrates the level of efficiency and quality that the rail system has now achieved. Even for goods that were previously transported almost exclusively by road, a more extensive use of rail is now possible.


Source: Press release
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Logistics Hub to make its debut at Fruit Logistica 2016

Supply chains are becoming longer and more complicated, sometimes spanning several continents. The right choice of logistic services can determine whether or not a fresh produce consignment can be sold.

Logistics Hub is a new three-day series of events focused on fresh produce handling and logistics that will be held at Fruit Logistica, February 3-5 2016.

According to a press release by the event organisers, the sessions will address ten current issues relating to the logistics chain. It is where “producers, exporters and traders will find the information they need to help them take the right logistic decisions when it comes to transporting their goods.”

Alex von Stempel, an independent consultant in fresh produce logistics has designed and organised Logistics Hub and will moderate the event, to be held in the CityCube Berlin, Hall B, Stand C-04.

Session topics include:

  • Strategic Cold Chain Investments and examining new Outsourcing Potential
  • Reefer Claims: Addressing a Classic Clash of Interests
  • Focusing on the First Mile: Country and Produce Case Study Africa
  • Focusing on the First Mile: Country and Produce Case Study Latin America
  • Frozen Vegetables – Opportunities, Challenges and Threats
  • ‘Anything, anywhere, anytime’: What does this mean for the fresh produce sector?

For more detail: