SanLucar and its master growers distribute free food to the truck drivers

Wed 01/04/2020 by Richard Wilkinson
SanLucar and its master growers distribute free food to the truck drivers, © SanLucar
In the center of the image, Stephan Rötzer, founder of SanLucar, together with the master growers

The SanLucar group and its closest partners – the agricultural producers, Fresaflor, Llusar and Poveda – have taken action to support truck drivers in the development of their daily work. This is the free distribution of an individual kit of food, drink and fresh fruit, available to these professionals in the loading and unloading platforms that the company has in Spain, Germany and Austria.

“At SanLucar, we know that truckers are facing new challenges these days, enduring long queues at border crossings or the absence of open bars and restaurants along the way. And even so, they continue to strive, aware of how crucial the work they do is. They are our anonymous heroes”, explains Stephan Rötzer, founder and owner of the SanLucar group.

“It’s time for a closer collaboration between all of us, in a context where the entire value chain of the food sector is doing an outstanding job in supplying the market with such basic products as fruit and vegetables,” concludes Rötzer.,” concludes Rötzer.

About SanLucar

SanLucar, the premium brand for fruit and vegetables, is a globally positioned enterprise with subsidiaries in Germany, Austria, Spain, Italy, Tunisia, South Africa, Ecuador, Benelux and Dubai. In 1993, the company was founded by Stephan Rötzer from Munich and employs approximately 2,800 people today, the majority of them working on the company’s own farms and in SanLucar offices on four continents.

With a range of more than 100 varieties of fruits and vegetables from more than 35 countries, SanLucar is the brand with the broadest assortment in the retail trade. In line with the philosophy “Taste in harmony with people and nature”, SanLucar is a responsible player on the global fruit and vegetable market and is currently expanding into the Arab Gulf States, Russia and Canada.


Source: Press release

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