High temperatures in the province of Huelva over November and December have accelerated the ripening of strawberries, leading to an early start to the 2015/16 campaign and the first strawberries hitting the market over Christmas, according to the Freshuelva, the association representing Huelva’s strawberry growers and exporters.
Freshuelva president Alberto Garrocho said the weather in the province during November was like that typical of March, while that in December was akin to February- As a result, picking started nearly a month earlier than usual.
Garrocho said the weather has favoured fruit of optimum quality and taste and this, combined with the fact the strawberries have arrived a month earlier on the market, at a time of scarce supply, making Huelva’s strawberries much more competitive.
Huelva’s strawberry sector has 5,860 ha planted for the 2015/16 season, down 8.73% on the previous season. However, the planted area for other berries, such as raspberries, blackberries and blueberries, has increased 25%, with 1,815, 130 and 1,953 ha respectively.