Spain is slowly recovering, but its five years of economic recession have left a lasting impact on its retail sector and consumer behavior. Shoppers are now more price-conscious and retailers have had to adapt to the increasing importance of convenient locations and the incipient threat from low-cost retail formats.Those are among the observations in a new USDA GAIN
Spanish grocery sales
The new face of grocery retail in Spain
Spanish supermarkets shift more fruit & veg
The recovery in prices and good weather have been a boon for retail sales of fruit in Spain, which in the first nine months of 2015 were up 10.2% on the same period last year.
According to a post by Nielsen Spain’s retail services account manager Gema del Castillo, vegetables have also increased their presence in shopping baskets, rising 7% compared to Jan-Sept 2014.