new brands

Miss Tata is the brand for the Portuguese potato

IFG unveils creative names, logos for new line of varieties

Ecuador to launch ‘Premium and Sustainable’ brand at Fruit Logistica 2020

Ecuador to launch ‘Premium and Sustainable’ brand at Fruit Logistica 2020

Published on Feb 03rd, 2020
Launching event in Ecuador.

The trade show’s Partner Country will bring its largest and most diverse delegation yet, featuring senior government dignitaries and 38 produce grower-exporters across a 600m2 pavilion.

Ecuador's Minister of Agriculture, Mr Xavier Lazo, will launch the ‘Ecuador: Premium And Sustainable’ fresh produce brand at Fruit Logistica 2020, during the Latin American country’s biggest-ever participation at the world’s largest fresh fruit and vegetable trade fair, on 5-7 February 2020 in Berlin, Germany.

Top Seeds International at Fruit Logistica with two new brands

Sofruce launching superior quality strawberry brand

Sofruce launching superior quality strawberry brand

Published on Oct 05th, 2016

With a 50-year track record in excellence and quality, Sofruce plans to mark this milestone with the presentation of a new brand.

The French company, based at the Saint Charles International platform in Perpignan, has announced it will will launch the ‘superior quality’ strawberry brand this season.



Colle d'Oro launches Deliziorti

Colle d'Oro launches Deliziorti

Published on Apr 06th, 2016

Colle d’Oro, one of the largest Sicilian vegetables growers, recently launched ‘Deliziorti’, a new premium brand to exemplify their top quality supply.

The new brand is designed to highlight the source of the produce, under the slogan “From the Sicilian sun.” The range of produce includes innovative tomato varieties like the greenish, sweet “Dulcemiel” or the fully flavoured orange “Goloso”, as well as other Sicilian specialties such as sweet seedless pepper and baby carrots.

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