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SunGold licenses in great demand

SunGold licenses in great demand

Published on Jul 14th, 2020

Demand among New Zealand producers to produce SunGold kiwifruit continues to surge. Farmers Weekly reports that once again, the annual offering of 700ha of new licences for producing SunGold was oversubscribed, with bids totalling 1,660ha, reflecting the ongoing optimism among growers about SunGold’s value and prospects. At NZ$400,000/ha, SunGold is the most valuable fruit license, with the next being Envy apples at around $100,000/ha. Licence income has now become an integral part of Zespri’s non-fruit earnings, accounting for $211 million, or 6% of company revenue.

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