Chilean cherries played a prominent part in the recent Chinese New Year celebrations, as red is the traditional colour of the festival and the peak sales period for Chilean cherries in China. The Cherry Committee of the Chilean Fruit Exporters Association (ASOEX) teamed up with food delivery service Ele.me to hold the Harvest Your Red Moment and Deliver Happiness Together 2020 Chilean Cherry x Ele.me Spring Shopping Festival Launch Ceremony.
Ele.me ensures Chilean cherries are at heart of Chinese New Year Celebrations
31% increase in Chilean blueberries shipped to Asia this season
© Alexandra Sautois, Eurofresh Distribution
Chile has recorded significant growth in its shipments of blueberries to the Far East, this season, with volumes up 31% from the previous campaign, according to data published by Asoex. The Asian market now accounts for 18% of the total export volume. North America has received 48% of the volumes of Chilean blueberries so far this season, 7% down on last season’s volumes. Europe has received 33% of shipments, with a growth of 3%.