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YELLO® apple lands in Australia

Credit: VOG

 

Having already conquered Japan and Europe, the Shinano Gold variety crosses new frontiers. The innovative yello® club apple produced in South Tyrol exclusively by the VOG and VIP consortiums, will roll out an extensive expansion programme. At Fruit Logistica, the VOG and VIP consortiums signed an agreement with Montague Australia for the cultivation of Shinano Gold. More detailed tests are also being launched in the United States and South Africa.

Attending this important moment were the president of the VOG Consortium, Georg Kössler, the president of VIP, Thomas Oberhofer, representatives of Montague Australia, Scott Montague and Rowan Little, and Gerhard Dichgans, responsible for the project. “The sub-license foresees, for the moment, the cultivation of twenty-five hectares, although there is the option to extend the surface up to fifty hectares,” said Georg Kössler, speaking on behalf of the two consortiums, VOG and VIP.

“In Australia, the tests carried out have yielded very positive results,” said Scott Montague, of the Montague company, based in the state of Victoria, Australia. “The territory in which we have planted the first apple trees has proven to be especially suitable for growing this premium variety. This is why we have stipulated the sub-license agreement with VOG and VIP: so in Australia we can also produce the first quantities of yello®”.

As part of the extension of a test contract agreed with Nagano Prefecture in Japan, more Shinano Gold apple trees will be planted in the United States and South Africa. The tests will be carried out in collaboration with Columbia Fruit Packers and McDougall & Sons, two companies of Wenatchee, in the state of Washington (United States of America) and Fruitways Farming, company of Elgin (South Africa), three historical partners of VI.P and VOG within the International Pomefruit Alliance (IPA).

“This new apple has all the potential to change the segment of yellow-skinned apples: with its slightly exotic and tropical aroma, its crispy and juicy pulp, it responds to the demands of the modern consumer,” underlines Gerhard Dichgans, who has perfected the contract on behalf of VIP and VOG. “We have already registered the yello® brand in more than sixty countries and as of this year we began to expand its borders in a very concrete way throughout the world.”

The variety, marketed under the yello® brand, is called Shinano Gold and was developed in Japan, thanks to a development programme of the Nagano Experimentation Centre, which crossed the Golden Delicious and the Senshu.

yello® has a full yellow skin, a firm texture and a sweet, crispy and juicy heart. It also distinguishes itself by offering excellent conservability and a remarkable qualitative record. It was first marketed in Italy in November 2016. Thanks to the agreement with Nagano Prefecture, the worldwide exclusive production and marketing license belongs to VOG, the Consortium of Fruit and Fruit Cooperatives of Südtirol, and VIP, the Association of Fruit and Vegetable Producers of Val Venosta.

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Yello apple makes its debut at Interpoma

Created in Japan, exclusively harvested and marketed for Europe in Alto Adige - Südtirol, the new yellow apple Yello® made its world debut at Interpoma 2016 in Bolzano

The Japanese-bred yellow apple Yello® – being exclusively grown and marketed for Europe in northern Italy – made its debut on November 25 at the Interpoma trade show in Bolzano.

The new apple variety behind the Yello trademark, Shinano Gold, was created in Nagano in 1993 from a cross between the Golden Delicious and the Senshu. The Yello trademark is now registered in 60 countries.

In 2005, the tree was planted in South Tyrol, the major Italian apple growing area, for the first time and a decade later, in 2015, the first harvest of Shinano Gold grown in Alto Adige – Südtirol took place.

This year, an exclusive license for the production and marketing of Shinano Gold in Europe and the Mediterranean basin was signed between Japan’s Nagano Prefecture and VOG, the Association of South Tyrolean Fruit Growers’ Cooperatives, and VI.P, the Association of Val Venosta Fruit Growers’ Cooperatives.

Yello has smooth alabaster yellow-coloured skin and a sweet, crunchy and juicy centre, they said in a press release.

VOG director Gerhard Dichgans said Yello provides an excellent opportunity to break new ground in the yellow apple segment, historically the realm of a single traditional variety.

“With Yello we also want to write a new chapter in the markets in which the Golden Delicious has for years been left in the shadows, such as in the UK and Germany,” he said.

VOG chairman Georg Kössler said such innovation is key for the future of apple growing in Alto Adige – Südtirol, where over 150,000 Shinano Gold trees will be planted over 2017-18.

Sensory analysis
From a sensory perspective, the pleasant straw-yellow colour of the skin combines harmoniously with its intense and slightly exotic and tropical aroma. This intensifies in the mouth with the appearance of pineapple, pear, honey and lemon peel notes.
The flesh of the fruit is fine and compact, and combines perfectly with its crunchiness and juiciness. Consumers that prefer sweet apples will appreciate its low acidity, notable sweetness and aroma.

Characteristics
Peel: yellow
Flesh: sweet, crunchy and juicy
Shelf-life: excellent
Maturation: 2 weeks after the Golden Delicious
Productivity: like the Gala
Harvest: several stages required
Reduced susceptibility to russeting
Good resistance to bruising
Flesh firmness: 7-8 kg/cm² at harvest  
Sugar content: 14 – 16 ° Brix at harvest  
Acid content: 4 – 5 g/l MA at harvest

Pairings
Thanks to its slight tropical aroma and notable sweetness it goes well with exotic spices such as ginger, curry or rare varieties of pepper in preparations such as chutney or in sweet and sour dishes, giving them perfect sensory balance. The Shinano Gold apple is also excellent with mature cheeses such as Parmesan or blue cheese.