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New figures at top of Driscoll’s

New figures at top of Driscoll’s, Giannella Alvarez and Graciela Monteagudo

Berry specialist Driscoll’s has appointed two new members to its Board of Directors: Giannella Alvarez, former CEO and director of the board at Beanitos, and Graciela Monteagudo, the former President and CEO of LALA U.S.

The new board appointments collectively bring strong brand growth expertise and a clear future-looking vision, the company said in a statement. Alvarez brings to the Driscoll’s board 35-years of experience across a wide range of industries in the U.S., Latin  America, and Europe, having led multi-billion-dollar brands for Fortune 100 companies including Procter & Gamble and The Coca-Cola Company in senior executive positions.

She served as Group President and CEO for Barilla Americas, a Division of Barilla S.p.A., as well as President and CEO of organic food start-ups, including Harmless Harvest Inc.

Named one of 2019’s Most Influential Corporate Board Directors by Women Inc., Alvarez is also an experienced public company board director.

She brings deep expertise in marketing, innovation, business scaling and global expansion as well as a passion for food, health and wellness, sustainability and equality, with her experience as an Advisory Board Member of New York University’s Stern School Center for Sustainable Business.

“Giannella is a highly creative and decisive leader who has a proven track record of talent building and energizing organizations across countries, customers and channels,” said J. Miles Reiter, Driscoll’s chairman and CEO. “Her significant on-the-ground international experiences will serve as an invaluable asset as Driscoll’s continues to grow and adapt to the ever-changing marketplace.”

Monteagudo built her 30-year executive career at multinational Fortune 500 companies across the consumer products, healthcare and retail industries. She has significant experience in general management roles, previously leading multi-billion-dollar corporations including SVP and Business Unit Head for Sam’s Club in Mexico, and President, Americas and Global Marketing for Mead Johnson Nutrition Americas.

She most recently served as CEO and President of LALA U.S. a leading Hispanic dairy company owned by Grupo LALA.

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Women in leadership bring better business performance

Women in leadership bring better business performance

Despite progress in many parts of the world, the gas in gender equality in work remains significant and multidimensional, said Frédérine Derlot , Programme Officer Fresh Fruits & Vegetables of CCI. Women entrepreneurs continue to face cultural and regulatory barriers, limited access to productive resources like finance and land, and job and workplace discrimination for bearing children. Due to these obstacles, women-owned businesses are on average smaller and less productive than male-owned businesses. At the same time, if women entrepreneurs could participate equally as men, up to $5 trillion could be added to the global economy. Women in leadership bring better business performance as it improves business outcomes, and makes it easier to attract talent. Finally, women spend a higher percentage of their income on their children’s health, nutrition, and education, comparing to men.

This is why the International Trade Centre, a joint agency under the United Nations and World Trade Organisation launched the SheTrades Initiative in 2015 to connect three million women entrepreneurs to market by 2021 and to help us meet our commitment to the UN Sustainable Development Goals 5 (Gender Equality), 8 (Decent Work and Environment), and 1 (No Poverty).

We can inspire others

My professional activity in agricultural sector of Spain started 20 years ago, said Josefina Mena, manager of Moyca Company (Spain). My main task was to open new markets and exporting our fruit to different countries. I was very glad to have the opportunity to see different corners of the world, to know cultures and communities totally different from my country.
I am very lucky, as I was always surrounded by teams where men treated me as one of theirs, without any discrimination, evaluating my professional qualities and trusting me the development of new projects. It does not mean other women in Spain or abroad did not suffer or suffer now of some bias. The gender sensitiveness has penetrated the progressive societies, but we should jointly help women in such countries where the inequity rules everyday and professional life, to make them be sure of themselves.

At the same time, wherever you are, the most reasonable is to be professional, work as one team and contribute its best, to set an example and to inspire others.