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Worldwide boom in organics

New method to test whether your fruit and vegetables are truly organic 

The consumption of fresh organics for healthy living is now a global phenomenon.

While consumers in Denmark, Germany or Switzerland are already accustomed to seeing organic and conventional products share shelves in their supermarkets, until a few years ago, this was unthinkable in other regions of the world. However, imports of fresh organic produce are increasing globally and gaining more followers every day.

Dubai’s Fruit Line Trading Est develops food service
and zero-waste protocol for organic produce 

Imports represent more than 90% of the firm’s business and have grown on average by 30% for the past three years. These products consist mainly of citrus, apples, pears, grapes and kiwi from the US, South America, Europe, South Africa, China and the Middle East. This year, Fruit Line Trading Est is focused more on key accounts, like supermarkets, with whom it is seeking to establish long-term strategic relationships. Jamal El Kari, Trading Est’s manager for Khat AlFakeha, said, “We have started developing our food service area which is going to grow, particularly with the new Vision for KSA 2030, which focuses on tourism. We are based in the capital of Saudi Arabia in the Fruit & Vegetables Central Wholesale Market and are looking forward to opening our branch in Jeddah City, which will capture both Jeddah and Makka and target the pilgrimage seasons as well.” In the area of sustainability, the firm has developed a food service segment that includes organic and zero-residue products. Corporate responsibility is a key value for the firm and its trading company, Khat AlFakeha.

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Chand Fruit: the ‘Golden’ exporter

With 700 containers of table grapes exported and 600 units of other varieties, Chand Fruit is the largest fruit and vegetable exporter in India. Its products are also well-known under the ‘Golden’ brand.

With 700 containers of table grapes exported and 600 units of other varieties, Chand Fruit is the largest fruit and vegetable exporter in India. Its products are also well-known under the ‘Golden’ brand.

Mangos, pomegranates, vegetables and onions are the other major types of Indian produce supplied worldwide.

The Middle East is the main destination with 70% of the volume, followed by the Far East with 15%, Russia 10% and Europe just 5%.

“We run our own sales operations in Dubai as the majority of our sales go to the Gulf,” said Chand Fruit Company CEO Mr Nawaz.

Europe is the smallest but fastest growing market for the ‘Golden’ brand.

This family company meets the major requirements of UK suppliers with the GlobalGAP, ISO and BRC certifications. It operates 4 major packhouses in Mumbai, Sangli, Vita and Nashik.

By 2017 it will be building 3 new major packhouses in Baramati, Narayangaon and Nashik for table grapes, as well.