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medFEL Tuesdays

medFEL Tuesdays
PRESS RELEASE

Summer fruits & vegetable European harvest forecasts and Conferences: the entire sector meets online on May 4th, 11th and 25th!

Discover the programme of your 3 online events!

On Tuesdays 4, 11 and 25 May, from 4pm to 6pm, medFEL will connect up with the sector with a two-part programme: European forecasts for summer fruit and vegetable harvests, followed by round tables hosted by experts and covering subjects relating to the new challenges encountered by the sector.

The conferences will be fully broadcasted live and in replay, in French, Italian and Spanish.

Tuesday 4 May

4pm: European forecasts for apricots & French forecasts for peaches and nectarines

With Santiago Vazquez, Federation of Spanish cooperatives (Spain), Elisa Macchi, Director of CSO (Italy) Georges Kantzios, ASEPOP Cooperative (Greece) and a representative of the Peaches and Apricots of France PDO.

Discussions chaired by Eric Hostalnou, Head of Fruit & Vegetable department at Pyrénées-Orientales Chamber of Agriculture.

5pm: Round Table – “Doctor Citizen and Mister Consumer”

Citizens are quite demanding when it comes to their food. It must be of high quality, diversified, its origin matters, production methods must be environmentally friendly, social standards must be high. But when they transform into consumers, they are in search of low prices, ready-to-cook products, with not a care about the origin. We compare the results of opinion polls with analysis of consumer purchasing.

With the participation of speakers including Delphine Taillez, Deputy Director, Aprifel.

The other speakers will be confirmed in due course.

Discussion chaired by Olivier Masbou, Associate journalist, Socopag press agency.

Tuesday 11 May

4pm: Forecasts of melon plantations

With Myriam Martineau, Chair of the Inter-professional Melon Association (AIM), Jérôme Jausseran, Head of Communications at AIM, Marion Mispouillé, Project Officer at AIM.

Discussion chaired by Olivier Masbou, Associate journalist, Socopag press agency.

5pm: Round Table – “How far will organic go? New challenges ahead“

How is the organic sector still growing? Organic products must meet expectations from society (environmental commitment, more local, more ethical) while remaining a source of added value for its stakeholders within the framework of a new foundation of more stringent European regulations.

With Laure Verdeau, Director of Agence BIO, Gil Kressmann, Economist and Consultant, member of the French Academy of Agriculture (to be confirmed).

The other speakers will be confirmed in due course.

Discussion chaired by Olivier Masbou, Associate journalist, Socopag press agency.

Tuesday 25 May

4pm: European forecasts for peaches and nectarines

With Javier Basols, Federation of Spanish cooperatives and Manel Simon, Afrucat, Catalonia (Spain), Elisa Macchi, Director of CSO (Italy) Georges Kantzios, ASEPOP Cooperative (Greece) and Bruno Darnaud, Peaches and Apricots of France PDO.

Discussions chaired by Eric Hostalnou, Head of Fruit & Vegetable department at Pyrénées-Orientales Chamber of Agriculture.

5pm: Round Table – “Click+collect, room for improvement for fresh fruit and vegetables?”

Click+collect, and more broadly online shopping, is a fast-developing retail sector. France leads Europe for the market share of online-purchased consumer goods (7.1%). But while most of our neighbours prefer home delivery, French consumers are more receptive to click+collect (8 out of 10 online purchases). The fresh fruit and vegetable sector has yet to find its place on this market.

With the participation of speakers including Philippe Goetzmann, Consultant specialized in new consumption.

The other speakers will be confirmed in due course.

Discussion chaired by Olivier Masbou, Associate journalist, Socopag press agency.

Discover the full programme on medFEL Tuesdays website.

medFEL Tuesdays are sponsored by the Occitanie / Pyrénées-Méditerranée Regional Authority and organised by the regional economic development agency AD’OCC and SPAS Organisation.

About AD’OCC :

AD’OCC : SUPPORTING BUSINESS DEVELOPMENT AND BOOSTING JOB CREATION

The regional economic development agency supports companies in the Occitanie / Pyrenees-Mediterranean region at each stage of their development: creation, set up, innovation, growth, funding, export, transfer of ownership, while strengthening regional attractiveness and acting as a beacon for talent.

The agency is the Occitanie region’s armed wing for economic development, innovation and job creation. It deploys regional funding mechanisms in order to anchor employment firmly within the territory.

AD’OCC is a responsive, highly-skilled and efficient local point of contact to answer all the needs of regional businesses. With a comprehensive range of support packages, project leaders can find assistance and solutions to meet development challenges and objectives. The agency’s action is guided by three core principles: agility, simplicity and performance.

 About SPAS Organisation :

SPAS Organisation is the largest French organiser of trade shows and consumer events dedicated to organic products, wellness and art de vivre. SPAS Organisation organises 30 events: organic product trade shows and consumer exhibitions in Paris and around France, trend areas and a digital marketplace.

  • Bio et Nature exhibitions in Paris: Marjolaine, Vivre Autrement, Naturally, Vivez Nature, Permae
  • Tradeshows:  medFEL (Perpignan, Digital), Natexpo (Paris, Lyon, Digital), Natexpo International Tour (a touring event)
  • The Zen & Bio exhibition network around France: Zen & Bio (Nantes, Angers, Tours, Bordeaux, Lyon), Artemisia (Marseille), NaturaBio (Lille), Respire La Vie (Poitiers, Vannes, Rennes, La Rochelle)
  • Wellness and Art de vivre shows:  : Bien-être Médecine Douce (Paris, Lyon, Marseille), Les Thermalies (Paris, Lyon et Digital), Zen (Paris), Saveurs des Plaisirs Gourmands (Paris)
  • Trend forums: at its consumer events, SPAS unveils tomorrow’s trends and showcases them on dedicated forums: Bio & Vegan, ViniBio, Le Rendez-vous de la conscience.
  • Sevellia.com : an online marketplace for organic and natural products (600 traders and 40 000 product references) www.spas-expo.com

 

 

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Medfel 2020 focuses on initiatives for the climate and consumers

Medfel 2020 focuses on initiatives for the climate and consumers

 

With 6,000 expected visitors and 250 exhibitors, the 12th edition of the MEDFEL fair focuses on the key themes of our time: sustainable and organic agriculture and consumer trends. On 22-23 April, 2020 at the Exhibition Centre in Perpignan (France), the fair will present a view of the sector and the initiatives taken so far. It will also be the occasion to hear the sector’s major players discussing initiatives for the climate and in the organic sector to meet society’s expectations. The Fel’Innov’ Challenge will provide an engaging 0 waste initiative, while Isabelle Autissier, president of the WWF France, has been invited to lead a debate on the organic sector.

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Plum Pox poses serious threat to France’s peach harvest

melocotones francia

France’s peach production in 2018 could be as much as 10& lower than last year’s output. This loss is mainly due to the blight of plum pox as well as frosts at the start of the year. The Medfel international meeting of the fruit and vegetable sector called for significant measures to be taken to tackle the problem. In 2017, France produced 215,800 tons of peach, but only 195,000 tons are forecast for this campaign.

Réart Vallée greenhouse production of peaches in Saint-Féliu and Pézilla-la-Rivière are already on the supermarket shelves. The forecasts of the EU’s other peach producing countries (Italy, Spain and Greece) are no longer published at Medfel, but should be announced shortly.

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MedFEL 2017 pledges to attract 120 international buyers

MedFEL is due to take place on 25‐27 April 2017 at the Parc des Expositions in Perpignan.MedFEL is the only international fruit and vegetable event taking place in France. For three days. The international business gathering of the  sector will shine the spotlight on potatoes and sweet potatoes.

MedFEL 2017 is due to take place this April 25 to 27 at the Parc des Expositions in Perpignan. Organised by Sud de France Développement and the Occitanie/Pyrénées‐Méditerranée region, the international business gathering of the fruit and vegetable sector will shine the spotlight on potatoes and sweet potatoes.

MedFEL is the only international fruit and vegetable event taking place in France. For three days, Perpignan becomes the Mediterranean’s agricultural capital. Its main goal is to combine the entire French F&V offering with those of other countries around the Mediterranean (Spain, Italy, Tunisia, Morocco etc.).

MedFEL is strengthening its pivotal role in developing the fruit and vegetable business in the international arena by scheduling even more B2B meetings. In 2017, Sud de France Développement plans to redouble its efforts to recruit international buyers, targeting a contingent of 120 buyers from across the globe. Selection of these buyers will be consistent with the entire MedFEL offering. 6,122 visitors converged on Perpignan for the fair’s 8th edition along with 246 exhibitors from the Mediterranean basin, generating a total of over 2,948 B2B meetings.

For this 9th edition, MedFEL is debuting some major innovations: The organic fruit and vegetable offering, including products awarded an official quality label, is significantly larger and will be promoted more effectively by means of dedicated signage and presentations.

MedFEL is extending its harvest forecasts for French and in some cases European crops, covering a high proportion of overall production. In addition to the outlook for apricots, melons and peaches, this year will feature harvest forecasts for cherries, plums, grapes,

strawberries, carrots, leeks, potatoes, tomatoes and cucumbers.

On day 3 of the fair, MedFEL is placing its expertise at the service of exhibiting businesses by organising a job dating event. In collaboration with the region’s main training schools, companies can meet a selection of candidates whose profiles match the sector’s

requirements.

MedFEL will also adopt a more ambitious format by integrating more digital technologies; the aim is to showcase innovations from exhibiting businesses and bring more interactivity to the MedFEL debates on issues facing the fruit and vegetable sector.

MedFEL takes place in the Occitanie/Pyrénées Méditerranée region, France’s 2nd largest ’farming region both geographically and by the number of businesses and jobs. It is also the 2nd largest for fruit production with 19% of the country’s available land, 4th largest for vegetable production with 10% of land and 2nd largest for seed production with 24% of land. MedFel aims to bring together the entire

French fruit and vegetable sector, while remaining a top quality business convention but on a people sized scale. MedFEL is continuing the MedFEL Tech adventure in order to anchor the event around upstream production. It has set itself the target of opening up more sales outlets for exhibitors by improving recruitment of international buyers both quantitatively and qualitatively, while at the same time ensuring that meetings are organised optimally.

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Cameroon opens up to imports

The Cameroonian company UNAPAC, which produces bananas and pineapples, was one of the African market’s representatives invited to the French fair Medfel as importers.

The Cameroonian company UNAPAC, which produces bananas and pineapples, was one of the African market’s representatives invited to the French fair Medfel as importers.

“We have also begun our fruit import activity with French apples this year, with to 2 or 3 containers a week,” said Jean-Marie Sop.

With 23 million inhabitants, Cameroon is one of Africa’s stable markets and is accessible to imports, with a 20% customs duty. “The big retailers have also begun to get established, generating more imports,” Sop said.

Several French channels such as Casino, Leader Price and Système U are already present. UNAPAC also imports pears, table grapes and plums from Europe, as well as citrus from Morocco. France, Italy, Belgium and Spain are the main suppliers.

“The transit time from Le Havre is about 15 days, but we are hit by high freight cost that’s too high, around €3,500 per container.”

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Winning year for Medfel exhibitors

The Medfel fair, now in its eighth edition, was organised by the South of France Development teams. Saint-Charles Export and the platform MP2 were responsible for the animation of the stands of 43 companies, present on more than 500 m2.

The Medfel fair has just ended and the comments of satisfaction are numerous among members of Saint-Charles Export.

The fair, now in its eighth edition, was organised by the South of France Development teams. Saint-Charles Export and the platform MP2 were responsible for the animation of the stands of 43 companies, present on more than 500 m2, a number reinforced by numerous member companies present in the South of France and Morocco pavilions.

Attendance on the rise

In a press release, organisers said this year Medfel drew 6,122 visitors. Attendance on the first day was up 6% on last year, 8% higher on the second day, and equal for the third and final day. “Those good results show the dynamism of this fair,” the said.

Medfel allows all professionals in fruit and vegetables of the Euro-Mediterranean area, either producers, shippers, importers/exporters or transporters/logistics, to demonstrate their know-how to the more than 6,000 visitors.

Motivated buyers

Among the exhibitors, companies such as Marquillanes and Soleil Roy noted that this year’s exhibition was even better than last year’s. Other feedback welcomed the rise not just in visitors but in very good quality contacts. Some reported making excellent contacts for sales to non-EU countries, particularly in French-speaking Africa, North Africa, the United Arab Emirates and Bahrain, while others targeted countries on the European continent. And, though keeping a low profile, many buyers of French supermarket chains were also present at the show.

Common factors

But Medfel is a very specific fair for Saint Charles, and some common interests were clearly pointed at.

Firstly, Medfel is an ‘at home’ fair for those companies based in Perpignan, which makes a difference. For example, the company Caustier by STC, an associate member of the platform, manufacturer and installer of conditioning equipment, said: “Proximity allows us to go to the plant directly in order to show our customers machines and come back to the stand, which is obviously a privilege.”

Secondly, and from a commercial point of view, the main objective for exhibitors remains to meet new customers, then to strengthen existing relationships. But another important point, and one often cited by business leaders is that Medfel also allows for what could be described as a ‘family meeting’ between the different sectors, including fruit and vegetable operators and those from transport and logistics. They have the opportunity to exchange in a more friendly manner than usually and renew more personal connections.

Exhibitors in the Saint-Charles Export pavilion were:

Alma Transitaires / Anecoop France / Armand Fabre / Banque Courtois / Banque Populaire du Sud / Bio & Bio / Caustier by STC / CIC Iberbanco / CLTM Port-Vendres / Crédit Mutuel / CTS – Chartering Transport Service / Euler Hermes / Fontestad France / Food Développement Services / Gartner Spedition / Green Produce / Groupe Medina / Guanter Rodriguez / JH Mesguen Transports / JMF Partenariat / Laboratoire Départemental d’Analyses / Laboratoire Phytocontrol / Lacour / Leible Seifried International / Les Fruits Rouges de l’Aisne / Marquillanes / Oryvert / PSCCT / Plénétude Informatique / CCI Port-Vendres / Primar France / Primever Roussillon / Regal’In Europe / RCI / Saint-Charles Export / Satfer / Socafna / Solagora / Soleil Roy International / Spanfruits / Syndicat Mixte MP2 / Top Fruits / Vialade Champignons.

SAINT CHARLES INTERNATIONAL

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Marseille Fos rail pilot halves Israel-northern Europe fresh food transit time

Leading French port Marseille Fos has launched operations under a European Union (EU) pilot project to create sea/rail logistics corridors moving perishable goods from the Mediterranean basin to markets in central and northern Europe.

Leading French port Marseille Fos has launched operations under a European Union (EU) pilot project to create sea/rail logistics corridors moving perishable goods from the Mediterranean basin to markets in central and northern Europe.

Co-financed under the EU’s Connecting Europe facility, the Fresh Food Corridors pilot is running for two years until 2018 and also includes links from Slovenia and Italy involving the ports of Koper and Venice.

In each case, the goods are being shipped from Israel by exporter Mehadrin and forwarded by rail in reefer containers equipped with Genset diesel generators.

The French corridor opened on April 12 when Cosco’s Asiatic King arrived from Ashdod for discharge at the Fos 2XL Seayard container terminal, organised by forwarder Lvanto. Following cargo sanitary inspection, the first train – operated by Eurorail – left on April 13 with 34 containers bound for Rotterdam.

Including the scheduled 36-hour rail leg, the service will halve transit time from Israel to Rotterdam via Fos to just seven days – extending the shelf life of the goods by a week. As well as reducing forwarding times, the Fresh Food initiative aims to cut transport costs, CO2 emissions and road congestion.

The project builds on EU strategy to develop Motorways of the Sea and multimodal cooperation among member states.

The Marseille Fos port authority said the pilot scheme would further demonstrate the port’s position as a competitive, fast and reliable Mediterranean gateway option for Europe-wide markets – in line with its 2014-2018 strategic plan to base enhanced multimodal performance on expanded rail connections.

Meet the Port of Marseille Fos (C30) in Medfel in Perpignan from April 26-28, 2016

Source: Marseille Fos rail pilot halves Israel-northern Europe fresh food transit time

 

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Spotlight on lettuce at MedFEL 2016

on a people-sized scale.  MedFEL’s core objectives are to expand outlets for exhibitors and present visitors with the most relevant fruit and vegetable offering. It aims to enhance trade relations between the 43 countries within the Union for the Mediterranean.

Taking place April 26-28 at the Parc des Expositions (Exhibition Centre) in Perpignan, MedFEL 2016 will shine the spotlight on lettuces.

An international business gathering of the fruit and vegetable sector, MedFEL is France’s most important fruit and vegetable event and is organised by the Sud de France Développement and Languedoc-Roussillon Regional Council.

“For three days, Perpignan becomes the Mediterranean’s agricultural capital, bringing together the Languedoc-Roussillon and Midi-Pyrénées regions and acting as a figurehead for France’s second largest farming region measured by surface area and number of businesses and jobs. This newly created region will also be France’s leading producer of stone fruit (49%), melons (41%) and broadleaf endives (34%) and its 2nd largest producer of tomatoes (10%),” they said in a press release.

This 8th edition will feature an increased presence for MedFEL Tech, now in its second year. By incorporating pre-production professionals, it has promoted MedFEL into the world’s finest showcase for Mediterranean fruit and vegetables.

At its 7th edition, 5,855 visitors (a rise of 10% on 2014) converged on Perpignan, including the F&V sector’s most important buyers. In addition, the 240 Mediterranean exhibitors generated more than 5,632 B2B meetings (compared with a total of 4,000 in 2014). Indisputably a top quality business convention, but on a people-sized scale.

MedFEL’s core objectives are to expand outlets for exhibitors and present visitors with the most relevant fruit and vegetable offering. It aims to enhance trade relations between the 43 countries within the Union for the Mediterranean.

“As a unique link forging closer links between the two sides of the Mediterranean, the fair fully meets the needs of producers and trading companies on both northern and southern shores. It is a platform to dialogue, do business, optimise transport and logistics operations and develop business partnerships.

“MedFEL brings together stakeholders working in the Mediterranean fruit and vegetable sector for a programme of debates on the challenges facing the industry, along with production site visits and crop forecasts (apricot, peach, melon, plum and apple).“

For more info: MedFEL

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This year’s medFEL likely to attract about 6,000 visitors

Medfel2015logo

About 6,000 visitors are expected to attend this year’s medFEL, being held April 21-23 in Perpignan, France.

Thanks to the launch of medFEL TECH, the event now attracts representatives from the entire fruit and vegetable industry, ranging from products through to packaging, seed producers and plant breeders, and logistics and cold chain practitioners.

A powerful tool for prospecting new business, medFEL encompasses more than 35 export markets and this year its visitors are expected to include 120 VIP buyers from Algeria, Bahrain, Bangladesh, Brazil, Colombia, Egypt, Hong Kong, Ivory Coast, India, Lebanon, Luxembourg, Oman, Qatar, Saudi Arabia, Singapore, Sweden, Tunisia, United Arab Emirates and Vietnam.

More than 4,000 BtoB meetings will be scheduled with exhibitors.

Focus on apples

With apples taking centre stage, fruit and vegetable producers from the French regions (Languedoc-Roussillon, Loire Valley, Provence-Alpes-Côte d’Azur etc.) and Mediterranean countries (Greece, Morocco, Tunisia, Spain, Italy, Egypt, Algeria, Portugal, Turkey etc.) will shine the spotlight on every type of apple available to customers.

The major apple brands, such as Blue Whale, Cofruid’Oc Méditerranée, J.M.C. Fruits, Tifanette, Vog etc., will be exhibiting their produce alongside all the other varieties of fruit and vegetables.

Key issues

The consequences of the Russian embargo and five crop forecasts (apricot, peach, melon, plum and apple) will be the focus of a programme of debates designed to appeal to the media and medFEL visitors.

Organising committee president Chantal Passat said medFEL is responding to the demand for innovation, which is a key driver of the sector’s competitiveness.

”This will help our stakeholders to maintain a strong position in export markets and meet the changing expectations of consumers,” Passat said.


 

medFEL



 

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France’s MedFEL 2015 to feature new tech business gathering

Medfel2015logo

 

Apples will be in the spotlight at next year’s MedFEL in Perpignan, the 7th edition of France’s ‘must-attend’ trade fair for the fruit and vegetable sector.

To be held April 21-23 at the Parc des Expositions (Exhibition centre), MedFEL 2015 will provide a comprehensive overview of apples and forecasts for this and four other fruits (apricots, peaches, melons and plums) as part of the programme of debates.

And the event features the launch of MedFEL Tech, a business gathering for fresh produce suppliers from the Mediterranean – which will see pre-production professionals invited to exhibit for the first time – as well as discussions on the difficulties facing the fruit and vegetable sector, the consequences of the Russian embargo, and the French agrifood sector contract.

Organised by Sud de France Développement and the Languedoc-Roussillon Regional Council, MedFEL has grown consistently over the last seven years. Last year’s edition attracted 5,315 visitors (up 10% on 2013), including the F&V sector’s most important buyers, and 241 exhibitors, and was the venue for more than 4,000 BtoB meetings.

 

To register : www.medfel.com

Adhesion Group – 35/ 37 rue des Abondances  – 92513 Boulogne Cedex – France

Nicolas Cuissard  – Tel: +33 (0)1 41 86 49 03  – Email : information@medfel.com

Press contacts:

Sud de France Développement – Jérôme Bouchindhomme

Tel: +33 [0] 4 99 64 29 36 bouchindhomme@suddefrance-dvpt.com

Adhesion Group – Catherine Bourguignon

Tel : +33 (0)1 41 86 41 27 cbourguignon@adhes.com