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Macfrut 2019 focuses on the development of Sub-Saharan Africa

Macfrut 2019 focuses on the development of Sub-Saharan Africa

The “Lab Innova” project, which will involve more than 60 companies from Ethiopia, Mozambique, Uganda, Tanzania and Angola, was presented.

On the occasion of the meeting “Macfrut 2019: Africa sotto i riflettori” (Africa in the spotlight), the Lab Innova – Sub-Saharan Africa international training programme was presented, which is promoted by the Italian Trade Agency, in cooperation with Macfrut – the international trade fair for the fruit and vegetable sector to be held in Rimini from 8 to 10 May 2019 – AICS (Italian Agency for Development Cooperation) and other local partners.

During the meeting, the African Development Bank stated that agri-food is one of Africa’s greatest assets for growth. The continent’s GDP is expected to grow by 5% annually, whereas, by 2030, it will account for 5% of the world’s GDP. In this scenario, the fruit and vegetable sector plays a crucial role, since it is the key to Africa’s economic growth.

 ‘Italy, the world’s leading fruit and vegetable producing country and leader in the technology and packaging sectors, can play an important role in increasing the business of the African companies operating in these sectors,’ says Renzo Piraccini, President of Macfrut. He then concludes: ‘As the only supply chain trade fair, Macfrut 2019 will serve as a hub for this process by dedicating an entire exhibition area to Sub-Saharan Africa, our international partner for the 36th edition.’

For years, Africa has been at the heart of the European political and institutional agenda and has received substantial financing for external action, which in the 2021-2027 period will amount to €32 billion. In addition, with the new European External Investment Plan (EIP), the EU has launched a new financial instrument designed to support private investments in Africa, with a system of guarantees and counter-guarantees that are estimated to mobilise up to €44 billion.

The Lab Innova project is part of this strategy and is aimed at encouraging partnerships between EU and African companies, focusing on management training, innovation and transfer of technology to Africa’s agricultural and agro-industrial sectors. From February to October 2019, the programme will involve five African states – Ethiopia, Mozambique, Uganda, Tanzania and Angola – offering customised support to more than 60 African companies in the agri-food supply chain (mainly fruit and vegetables, coffee, cereals, spices, legumes, etc.) with the aim of improving their technical and management skills. The goal is to boost internationalisation among African companies, so that they can take a more conscious approach to the European market and adapt their production capacity in order to meet international standards.

For further information: www.macfrut.com

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Red and yellow, the colours of Macfrut 2019

The exhibition halls of the Rimini Expo Centre will be refurbished to host the 36th edition of Macfrut, to be held from 8 to 10 May 2019: the exhibition centre will sport the colours of next year’s two key fruits, namely red as the “Cuneo Red Apple PGI” and yellow as pineapple. Apples – the specialty product of Piedmont, the Partner Region of Macfrut 2019 – will be the stars of the event, whereas pineapples will be the main theme of the second edition of the international Tropical Fruit Congress on exotic fruit.

The exhibition area, covering 55,000 square metres divided into eight exhibition halls, will include a novelty: the Greenhouse Technology Village, an area dedicated to greenhouse horticulture that will be set up between the halls at the East Entrance. This project stems from the fact that, in protected horticulture, both hardware and software technology play a crucial role in production and management processes. The advantages of using natural resources more efficiently are becoming increasingly evident: as far as greenhouse crops are concerned, they allow water and chemical fertiliser consumption to be optimised and environmental impact to be reduced to a minimum, since growing crops in a protected environment means that fewer plant protection products are used.

Participating exhibitors will represent 11 sectors, covering the entire fruit and vegetable supply industry: seeds, breeding & nursery, crop technology, production, trading and retail, post-harvest machinery & technology, packaging materials, fresh-cut produce, dried fruit, logistics and services. During the 2018 edition, the exhibiting companies were divided as follows: 38% from the “production, trade and distribution” and fresh-cut produce sectors; 28% from the post-harvest technology and machinery sectors; 14% from the pre-harvest technology and machinery sectors, 12% from the breeding and nursery sectors, and 8% from the logistics and service sectors.

With regard to visitors, their profiles are generally in line with those of exhibitors: 37% from the production and fresh-cut produce sectors, 26% from the post-harvest machinery and technology and packaging sectors, 17% from the seed, nursery and production technology sectors, 12% from the trade and distribution sectors, and 8% from the logistics and service sectors.

Macfrut 2019 will be a trade fair packed with interesting content. Acqua Campus and Macfrut Field Solution will be the two dynamic areas dedicated to pre-harvest technology: the former will showcase innovations in irrigation, whereas the latter will involve a display of cutting-edge technology for the horticultural and fruit sectors in a 700-square metre test field. The Tropical Fruit Congress and the Table Grape Meeting will be the two major events scheduled: the former will focus on emerging produce (lime, papaya and passion fruit), focusing especially on pineapples during the Pineapple Day, whereas the latter will be entirely dedicated to table grapes, featuring Italian and international speakers. The Greenhouse Technology Village is the newest addition, featuring the latest innovations in technology, materials and technical equipment, seeds and nurseries.

The exhibitors’ campaign is already well underway and an Early Booking special rate will be available until 31 December.

For further information: www.macfrut.com/en/c/79/macfrut_2019_special_offer