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Hazera plans to expand its activities on the Polish seeds market

Hazera plans to expand its activities on the Polish seeds market

Hazera Poland, a subsidiary of Hazera, part of Limagrain Group, a global leader in the seed industry, intends to extend the range of high-quality vegetable seeds offered to the Polish customers. A new business plan for operations in Poland includes strengthening Hazera’s collaboration within the Limagrain Group, an international  agri-business. Limagrain is the second largest company in the vegetables seed industry worldwide.

In view of its successful distribution of Vilmorin-Mikado products, Hazera Poland wishes to become the sole representative of all Limagrain vegetable seed companies in Poland.
Limagrain’s distribution channels in Poland, currently maintained by Hazera Poland and HM.Clause Polska, will now be concentrated under Hazera Poland. The leveraging of Hazera Poland’s infrastructure and its distribution capabilities offers a great opportunity to better support our customers with an expanded range of products dedicated for the Polish market.

“Thanks to the efforts of our local team, we have increased our revenue in Poland over the last years. However, we are convinced that Limagrain will gain a significant competitive advantage by reshaping its distribution model in Poland and having a wider range of products, probably one of the best ranges for the Polish market,” says Rémi Bastien, CEO of HM.Clause.

“Hazera Poland aims to become the 4th largest company in the Polish vegetable seeds market,” comments Rami Dar, CEO of Hazera. “We believe that Hazera Poland is perfectly positioned to offer Polish customers a broad and unmatched range of products with great market coverage and high level of support.”

This integration project is expected to be fully implemented by the end of 2019.

While focusing on growth, Hazera Poland’s priority is to secure the continuity of deliveries of products to the Polish customers.

HAZERA: VEGETABLE BREEDING AND VEGETABLE SEEDS

Hazera is a leading company within the seed industry. Hazera stands for expertise, dedication, and support combined with decades of experience and advanced technology. The company is active in the breeding, production, and sale of a wide range of vegetable varieties and seeds all over the world.

The company’s head offices are located in Israel and the Netherlands and has branches in eleven countries. It boasts an extensive distribution network, reaching more than 100 additional markets. This global presence means that we are always close to our customers. This enables us to offer technical support and we can respond to local conditions by developing varieties that suit specific climates, growing conditions, and market requirements.

Hazera is part of the Limagrain Group, an international French agricultural cooperative. As an agricultural cooperative, Limagrain understands what our customers need. As a result, the cooperative has grown into the largest seed company in Europe, specialising in vegetable and agricultural seeds and cereal products. Limagrain’s vegetable seed division is the second largest vegetable seed company in the world.

For more information or questions please contact:

Hazera Poland
Anna Burzyk
anna.burzyk@hazera.com

Hazera Corporate:
Caroline Schonck
caroline.schonck@hazera.com

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Hazera, supporting agriculture in Africa

Hazera decided to support agricultural development in Africa, providing high quality seeds and expertise to support people improving their living conditions.

Vegetable seed company Hazera’s mission is to contribute to the supply of high quality vegetables all over the world. With this mission in mind, the company decided to support agricultural development in Africa, providing high quality seeds and expertise to support people improving their living conditions. In Ethiopia a development project that began with the adoption of one village is expanding now to 13 additional villages. Another project is supported in Holeta, where the Roseland foundation is developing the community through education and agriculture. More broadly, Hazera is training farmers all over Africa and is introducing vegetable varieties that can bring African farms to healthy profit.

The Ethiopian villages project was initiated and accompanied by Hazera together with its local distributor, Green Life. Challenge was to make local farmers more professional, so that they could better support their families. The project began in the small village of Gedenser, in eastern Ethiopia. Its agricultural potential called for a long-term investment, requiring the villagers to commit themselves to study and work in order to learn agriculture and make a living from it. Hazera contributed seeds to the project for 3 basic crops: onions, tomatoes and peppers. Hazera representatives brought together all the families involved, helped teach them to use organic animal manure for soil fertilization and provided agricultural equipment and supplies. After about a year, the villagers began to make a living from their produce. The project drew the attention of senior officials from Ethiopia’s Ministry of Agriculture and from 2017 the project will be expanding to 13 more villages in Ethiopia!

The Roseland Academy initially started as a school located in Holeta Town, near Addis Abeba. Besides ensuring education and taking care of the children, the foundation also wants to improve life standard by developing vegetable cultivation. Harvested products are used for healthy meals prepared by the children and their mothers. By now, production is even exceeding the needs. The surplus vegetables, such as tomato, cauliflower, onion, cucumber and pepper, are sold on the local market, generating income for the community that is re-invested in new development projects.

Jawadat Badawieh, Hazera’s Manager responsible for African markets: “Beside these two exemplary development projects, Hazera is providing farmers training in a range of African countries such as Tanzania, Angola, Uganda, Zimbabwe, Zambia, Rwanda and most recently in West-Africa, more particularly in Sierra Leone, Ivory Coast, Burkina Faso and Senegal. In the last country we were also present at the Congress of the African Seed Trade Association at the beginning of March.

There is much demand from farmers for expertise and good practices. Hazera can offer those, and our selected vegetable varieties and genetics fit very well to African climate conditions. Hazera is seeking cooperation with governmental institutions, NGO’s and unions to enhance agricultural development and yields. The dream is to create successful projects such as those in Ethiopia also in other countries. At this moment I’m seeing opportunities in Uganda or maybe Rwanda. It would be very honourful for us to have the success concept transplanted to other countries and, more important, it would be beneficial for farmers.”

In Ethiopia, Hazera is also active with seed production for its vegetable varieties, another way to introduce professional knowledge into this continent full of promise. A potential that is also seen clearly by Hazera’s mother company Limagrain, that has considerably strengthened its presence in Afica through its daughter companies and through several recent acquisitions such as Link Seed (South Africa) and Seed Co (several countries).

As Hazera’s CEO Rami Dar stated: “Hazera aims to help feed the world’s growing population and develop agriculture throughout the world. By supporting and developing agriculture in Africa we can help millions of people to improve their living conditions”.