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Europatat Congress 2021 – Registrations are open!

Europatat Congress 2021 – Registrations are open!
Press Release

Europatat, the European Potato Trade Association, is excited to announce the opening of registrations for its upcoming annual Europatat Congress that will be organised on Thursday, 10th of June in a virtual format. This year’s event is open to the whole potato sector (registration is free of charge). Register today and don’t miss the opportunity to join the annual gathering of the European potato community!

Click here for the Registration:

Under the slogan “Stay connected – new strategies for the potato sector”, this special edition of the Europatat Congress will explore how the potato sector can benefit the most from digitalisation. Opening a two-hour virtual event moderated by Jean-Paul Judson (Founder of Nowmore), the Digital Expert Ömer Atiker will give an energising and inspiring keynote speech on how to use new digital possibilities to improve the daily operations of all types of companies and organisations operating in the potato sector. Watch this video to get a sneak peek of his charming style and get ready for an unconventional and engaging discussion full of surprises!

Other confirmed speakers include Anthony Atlas, Head of Product and Growth of ClimateAi; Lilian Escalon, Director HZPC Europe; and Felipe Medina, Technical Secretary General of ASEDAS and member of the European Economic and Social Committee. They will share their insights on the challenges and benefits that digitalisation can offer to the potato sector. Finally, Liam Glennon, Chairperson of the Local Organising Committee of the World Potato Congress in Dublin, will give an overview of the programme and activities planned for this unique potato event that will take place in Dublin (Ireland) from 30 May to 2 June 2022. Visit www.europatatcongress.eu and find more information about the programme, speakers and sponsorship opportunities

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Europatat Congress 2021 virtual edition

Europatat Congress 2021 virtual edition
PRESS RELEASE

Europatat, the European Potato Trade Association, is excited to announce that the 2021 edition of its annual Congress will be held on Thursday, 10th of June in a virtual format. Under the title “Stay connected – new strategies for the potato sector”, this special edition of the Europatat Congress will explore how the potato sector can benefit the most from digitalisation.

As one of the consequences of the covid-19 pandemic, more and more companies are performing their internal operations digitally, and this trend is seen along the whole food supply chain, from farm to fork. Potato traders and businesses from other segments of the sector are also adapting to the new times and switching to the digital world. Digitalisation is thus not only a business buzzword. Digital technologies have the potential to help tackle important economic, social, climate and environmental challenges facing the EU’s agri-food sector, while offering a huge advantage for companies of all sizes, including those in the potato sector.

Europatat is now delighted to announce the names of the confirmed speakers, among which the International Consultant and Digital Expert Ömer Atiker will be giving a keynote speech. A charming entertainer, Ömer builds bridges between people and technology. With a M.Sc. in Business Engineering, he founded one of the very first Internet agencies in the Netherlands, back in 1996. He later moved into digital marketing with his own agency, which he still owns and runs. Ever curious, he became an international keynote speaker, he offers both consulting and coaching as a trusted advisor, has recorded a dozen online courses in both English and German and is a lecturer in several universities.

Other confirmed speakers include Anthony Atlas, Head of Product and Growth of ClimateAi, Lilian Escalon, Director HZPC Europe, and Felipe Medina, Technical Secretary General of ASEDAS and member of the European Economic and Social Committee. Finally, Liam Glennon, Chairperson of the Local Organising Committee of the World Potato Congress in Dublin, will give an overview of the programme and activities planned for this unique potato event that will take place in Dublin (Ireland) from 30 May to 2 June 2022.

The organisers are honoured to have these wonderful speakers come and share their insights. Berta Redondo Benito, Secretary General of Europatat, states: “This year we are looking at a very special edition of our Congress. For the first time ever, this event will be organised in a virtual format that will provide an excellent opportunity for all partners of the potato supply chain from around Europe and beyond to meet and discuss how to make the most of digitalisation in their businesses. Don’t miss it!“

Visit www.europatatcongress.eu for more information. Registrations will open soon.

 

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Europatat Congress 2020 is cancelled

The joint promotion campaign “Potatoes, prepare to be surprised - Europe's favourite since 1536” goes live!  

Europatat, the European Potato Trade Association, regrets to inform that the Europatat Congress 2020, scheduled to take place on 11 and 12 June in Brussels, will be cancelled following the escalation of COVID-19 crisis in Europe.  
 
For Europatat, the safety and wellbeing of the Congress’ participants, speakers and partners is its number one priority. Europatat is also aware of the fact that over the last few weeks the coronavirus outbreak has caused widespread disruption to businesses around the world, and not least to companies involved in the trade of agricultural products. Following the emergency measures taken by EU Member States, agri-food business are reporting increasing difficulties in their daily operations. The potato sector faces thus a difficult time and will have many priorities to address over the coming months and across the rest of the year.  
 
Raquel Izquierdo de Santiago, Managing Director of Europatat, concludes: “The situation is changing rapidly around Europe, and unfortunately not with the best prospects for our event. We had worked in earnest and with much enthusiasm on this year’s theme around digitalisation, but unfortunately, the circumstances confronting us are out of everyone’s control”. 
 
The next Europatat Congress will take place on 30 and 31 May 2021 in Dublin, Ireland, within the framework of the World Potato Congress (WPC) 2021, which will be held from 31 May to 3 June. The WPC expects to gather 1,000 participants from all across the globe, including growers, researchers, producers, traders, processors and manufacturers. Both the Europatat Congress and the WPC will become a week-long focus on the potato, the third most important food crop in terms of global consumption. 
 
Further details about the Europatat Congress 2021 will be published on www.europatacongress.eu in the coming months. 

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Europatat Congress 2019, a unique and successful event for the sector!

Europatat Congress 2019, a unique and successful event for the sector!

On 13 June, the European potato community has gathered in Oslo, Norway, for the Europatat Congress 2019. Under the slogan “The timeless potato: A dynamic and innovative food”, the annual event organised by Europatat, the European Potato Trade Association, and NFGF, the Norwegian Association of Fruit and Vegetable wholesalers, has focused on the many assets of the sector in innovation, sustainability and circular economy. Gilles Fontaine, President of Europatat, opened the Congress: “The Europatat Congress has become a key date for the potato sector in Europe, and this year edition in Norway shows the growing importance of cooperating in a globalised market”.

In the morning session, notable speakers such as Marianne Borgen, Mayor of Oslo, highlighted the importance of sustainability and how potatoes are a key ingredient for a green future. During his intervention, Arne Ivar Sletnes, Head of International Affairs of the Norwegian Agricultural Cooperatives, gave a Norwegian perspective of the current International trade policy. Trade must answer to current challenges such as increased world population, land and water shortage, and climate change. Later in the morning, two cases studies showcased how the Norwegian potato sector has adapted to consumer demands related with health, sustainability and convenience. Ingeborg Flones, CEO at HOFF SA, demonstrated how to be successful in pursuing a circular economy within the potato section; while Åsmund Bjertnæs, CEO of Bjertnaes & Hoel, showed how to connect with consumers and teach the next generation.

The afternoon session opened with the keynote speech of Anita Krohn, Norwegian business executive and winner of several international awards, including “Best Female Leader in the ICT Industry”, who gave an inspiring speech on how to lead in changing times. As former CEO of Innovation Norway, Anita Krohn highlighted the importance of sifting from management to leadership in order to speed up the business transformation required to survive these challenging times. Afterwards, Borghilg Glorvigen, Project Manager of the Norwegian Potato Forum, has presented the main activities that the campaign “Imagine a world without potatoes” will have in Norway.

Closing the Europatat Congress 2019, Raquel Izquierdo de Santiago, Managing Director of Europatat, said: “After today’s inspiring presentations we can conclude that innovation cannot overlook sustainability, and sustainability cannot overlook innovation”. With more than 100 participants from 15 different countries, the Europatat Congress 2019 and side events have received an extremely positive feedback, remarking the high quality of the speakers and their refreshing and inspiring messages. For more information about the speakers and their presentations please visit europatatcongress.eu.