China has shown significant growth in the consumption of avocados, with a 160% increase in consumption over the last two years. In 2015 avocado imports totaled 15,000 tons. Right now, Mexico is the main supplying country but, recently, also the Peruvian Hass avocados obtained the authorization to access the Chinese market at the end of the 2015 season, and regular shipments to that market have started in April of this year 2016. Peru will compete in this interesting market with four fundamental strengths: a good number of professional and experienced exporters, good product quality, excellent period of arrivals and tariff benefits under the free trade agreement with China.
So far during this season, Peru has already shipped the first group containers of Hass avocados to China. Shipments are supposed to continue until end July. Although the main markets are in the big cities, such as Shanghai, Guangzhou and Beijing, recently there has been a growing demand in inland cities like Hangzhou, Nanjing and Chongqing.
Camposol placing Peruvian avocados for Disney Shanghai
Since mid-June a large batch of Peruvian Hass avocados has entered China under the Disney brand, after the inauguration of the modern theme park in Shanghai. The Peruvian avocados are brought to the market thanks to Camposol and Intercorp. The sales of Peruvian avocados for Disney will be implemented through an authorised importer in Shanghai. The Disney Resort was opened in week 24 with high expectations. The avocados from Peru will be sold onsite in the theme park and in top high-end supermarkets, such as Super City, Ole and RT Mart. The Disney-branded avocados will also be available via specialist fresh fruit stores and online platforms. The Chinese market looks interesting for Hass avocados from Peru, because more and more consumers are seeking fruit and healthy products.
Camposol is the leading agro industrial company in Peru and the third largest employer of the country, with more than 13,000 workers in high season. Now, the company is the top producer of avocados and soon will be also the leading producer of blueberries in the world. Involved in the harvest, processing and marketing of high quality agricultural products such as avocados, asparagus, blueberries, grapes, mangos, peppers, artichokes, tangerines, which are exported to Europe, the US and Asia, Camposol is fully committed to promoting sustainable development through social responsibility policies and projects aimed at increasing value for all its stakeholders.
Photo: Camposol manager José Antonio Gómez