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Global Women Fresh announces line-up for WOFI event

Global Women Fresh announces line-up for WOFI event © Global Women Fresh

© Global Women Fresh


Global Women Fresh (GWF), the international network for women in produce, has announced the speaker line-up for its latest webinar, which takes place on 26 May within Fruitnet’s World of Fresh Ideas online learning and networking event.

Zespri CEO Daniel Mathieson, Nicole Neeman Brady, CEO of S-DAC and Lori Taylor, founder and CEO of Produce Moms, join moderator Michelle Redfern for a lively discussion on issues affecting women in produce. This will be followed by the announcement of the winners of the inaugural GWF Woman of Impact and EmpowerHER Awards.

Founder, Julie Escobar, said: “We’ve invited three exceptional industry speakers to join us for critical conversations around gender equity, setting the stage for the exciting announcement of the winners of our first ever awards celebrating the role of women in the global fresh produce arena. We’re thrilled with the amount of nominations we have received for the awards, as well as the support of companies who have already come forward to sponsor the event and the work that GWF does. We’d invite more companies to get involved and help us to empower, inspire and connect women around the world.”

Fruitnet’s World of Fresh Ideas is a live online learning and networking event for the global fresh fruit and vegetable business that takes place over two days on 26 and 27 May. It will feature four different programme tracks offering a wide range of talks, interviews, and interactive discussions with experts from across the international fresh produce business.

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Sinclair wins AE50 award

Sinclair wins AE50 award

The American Society of Agricultural and Biological Engineers (ASABE) has recognised Sinclair’s EcoLabel and Large Label V6 in its 2020 AE50 Outstanding Innovations Award. The ASABE AE50 awards honour the year’s most innovative designs and engineering in the food and agriculture industries.

The Sinclair EcoLabel offers fresh produce suppliers a sustainable labelling option that meets the European packaging standard for compostable and biodegradable packaging (EN13432:2000).

Sinclair’s director of R&D, Scott Howarth, said, “We are pleased and excited to be recognized by ASABE. Sinclair is committed to providing the fresh produce industry with innovative solutions with a focus on sustainability. As with all Sinclair labels, Sinclair EcoLabel is made from food-safe materials, meeting FDA and EU regulations and is supplied on Sinclair EcoLiner backing paper, which is also certified compostable.”

The entire label construction – adhesive, face stock and inks – is certified compostable by TÜV Austria under OK Compost–Industrial and Seedling certifications. Sinclair’s Large Label V6 (LLV6) system is designed to label larger fruits and vegetables at high speed. Ideal for products such as watermelons, pumpkins and squash, the new LLV6 uses hit-on-sight technology to gently apply labels.

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Award for Best International Initiative for Marketing Fresh Produce to Children

The “Kids Are Our Future” award, sponsored by The Embassy of the Netherlands in the UK on behalf of the Dutch fresh fruit and vegetable sector, will be presented at The London Produce Show and Conference on June 8.

Produce Business UK and The London Produce Show and Conference have launched an international competition that will award one company or marketing organisation with its first annual International Award for Marketing Fresh Produce to Children.

The “Kids Are Our Future” award, sponsored by The Embassy of the Netherlands in the UK on behalf of the Dutch fresh fruit and vegetable sector, will be presented at The London Produce Show and Conference on June 8, during the Keynote Breakfast Session at the Grosvenor House Hotel in Mayfair, London.

“With all the troubles around the globe, one thing that unites us all is that everyone wants their children to grow up strong and healthy …  and that means more consumption of fruits and vegetables,” said Jim Prevor, editor-in-chief of Produce Business UK and the founder of The London Produce Show and Conference, now celebrating its fourth year.

The competition will celebrate the organisation that has delivered a real stand-out campaign to promote and increase fresh produce consumption to children, with messaging that resonates across all borders. It is open to suppliers of produce as well as international marketing groups, retailers, foodservice distributors/operators and charitable/government entities.

“It’s important that children from a young age learn to eat a healthy diet with plenty of fresh fruits and vegetables,” said Martijn Bergmans, Agricultural Adviser at The Embassy of The Netherlands in the United Kingdom. “As The Netherlands is a large exporter of fruits and vegetables, we are keen to see how operations within the produce industry in all four corners of the globe utilise their marketing prowess to encourage children to increase their intake of fresh produce.”

As a showcase of global leadership in efforts to increase produce consumption in the younger generation, this competition will celebrate the winning organisation’s industry-leading marketing activities and inspire their peers to improve their own marketing endeavors to raise awareness and make fresh fruits and vegetables more attractive to children.

The deadline for entering your organisation’s 2017 promotions into this year’s first annual International Award for Marketing Fresh Produce to Children is midnight on May 26.
The contest honours the best marketing promotions from all segments of the fresh produce industry — from growers/packers/importers/exporters to retailers/foodservice operations/distributors to trade associations, marketing groups and charitable/government entities.
The criteria for the award is based on originality, creativity, call-to-action, execution based on budgetary constraints, and significance of results. Examples of possible promotions — commenced within the past 12 months — can draw on, but are not limited to, the following:

Use of social media to encourage families with children to buy fresh produce and cook healthier food
Cause marketing campaigns
Point-of-sale signage
Kid-specific web pages
Produce supplier collaboration
Kid-oriented recipes
Vouchers/coupons and promotions to encourage purchase
360-marketing strategy oriented toward produce for children
Educational and consumer outreach programming
Involvement of registered dietitians
Nutritional information
Tips on choosing, storing and cooking specific produce items
Day-part marketing to encourage produce at breakfast, lunch, dinner and snacking
Efforts before, during and after back-to-school periods
Outreach to classrooms/community
If your organisation has conducted a successful promotion over the past year, and you would like to nominate your campaign to win the award, click here.

For more information, email

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GreenTech to reward innovation and excellence

Innovation and excellence will be rewarded at GreenTech. The Innovation Award is now open for entries.

Entries are now open for the GreenTech Innovation Award, which recognises Innovation and excellence.

All exhibitors are invited to submit their most innovative concepts, products and technologies for consideration by completing the online application by April 1.

The award will be judged by an independent, international jury and the winners announced on the first day of GreenTech – Tuesday June 14.

For the second time, the judging will take place under the inspiring leadership of Aalt Dijkhuizen – former President and Chairman of Wageningen University and Research Centre. Dijkhuizen has been appointed by the Dutch government as President Dutch Topsector agriculture & Food. “Global food security poses an unprecedented challenge to human ingenuity. This requires new knowledge and technology,”  Dijkhuizen said. “The Green Tech Innovation Award puts the best examples centre stage. As chairman of the jury , I therefore urge you to submit your innovation with us and compete for this prestigious award.”

The award nominees and winner will enjoy high profile attention on the show floor and full press coverage in the global media. The nominees will be presented in the InnovationLAB, especially designed to be an inspiring environment where pioneering products and other revolutionary ideas are presented and discussed by exhibitors and visitors alike, and where knowledge and experiences in the field of horticulture innovation are shared freely. In this futuristic setting, the nominated products will be in the spotlight.

“Knowledge and innovation are the cornerstones of GreenTech”, said GreenTech manager Mariska Dreschler. “A visit to GreenTech offers you a view on the future and can have significant impact on any business,” she said.

With water becoming scarcer and more polluted every day, innovation is crucial for sustainability, which is why GreenTech will continue to support the AMREF Flying Doctors by donating the registration fees of the Innovation Award.

Free entrance by preregistering
All horticulture professionals can visit the GreenTech trade show taking place 14-15-16 June 2016 at the RAI Amsterdam Convention Centre in Amsterdam, the Netherlands.
Entrance to GreenTech is free for professionals in the industry, provided they preregister online before the show via

GreenTech is the global meeting place for all professionals involved in horticulture technology. It focuses on the early stages of the horticulture chain and production issues relevant to growers. The GreenTech trade show, being held June 14-16, is organised by and will take place at RAI Amsterdam Convention Centre.

source: Call for innovations