The first ‘Freskon’ International Exhibition of Fresh Fruit and Vegetables attracted trade visitors and professionals coming from 21 countries.
Held April 23-25 at the Thessaloniki International Exhibition Centre in Greece, the inaugural event also hosted more than 2,500 business appointments, establishing itself as a new fixture in South-East Europe’s fresh fruit and vegetable sector.
Among parallel events, the International Cherry Congress drew at least 600 people, with the participation of all major cherry-producing countries of the Mediterranean.
And the FreshCon Market section featured 18 major chains from various Balkan countries (Serbia, Bulgaria, Romania, FYROM and Albania), Europe and Greece. At FreshCon Market, each supermarket had its own stand, staffed by buyers from these chains’ fresh fruit and vegetable departments.
During the opening of the congress, TIF-Helexpo CEO Kyriakos Pozrikidis, stressed that the success of FRESKON highlights its role as an important intermediate link between the Greek production of fresh fruit and vegetables and international markets, major retailers and supranational distribution networks.