As the pandemic has changed purchasing habits, Think Fresh 2021 promises to present the most complete market research in fruit and vegetables to identify what consumers are looking for today. There are those who need convenience and those who want gratification, smart products on the one hand and premium on the other. The right balance between the proposals is the key to increasing consumption and giving more value to fruit and vegetables.
Think Fresh 2021 will take place in Rimini on 6 September starting at 5pm with a workshop followed by an aperitif and gala dinner at the Grand Hotel. A unique opportunity to find out in advance which products will be most requested by the large-scale retail trade and the strategies to win on the market.