The retailer Perekrestok, part of X5 Retail Group (Russia), opened its 900th supermarket. It is located in Tyumen (Ural region). The design of the store comprises the departments of ready-to-eat and ready-to-go produces; there is a zone for healthy life style merchandise. Half of the supermarkets’ area is reserved for fresh category goods. The assortment includes 17,000 SKU.
Perekrestok has recently considerably expanded its penetration into Ural Federal region; 18 supermarkets were open in June and July.
By the end of June, Perekrestok was running 867 stores located in 146 cities and towns of Russia.
X5 Retail Group is the leading Russian FMCG retailer operating under several brand: Piaterochka (16,096 discounters), Perekrestok (867 supermarkets) and Karussel (62 hypermarket). The goods are consolidated on 42 distribution centers in several regions.
With the staff exceeding 307,000, the company is also one of the largest Russian employer.
Endeavouring to become the leader of digital transformation of the market, the Group uses the services of 1,500 IT and Data specialists.