Successful introduction – the first climate neutral bananas for Delhaize

Tue 04/02/2020 by Richard Wilkinson
Successful introduction – the first climate neutral bananas for Delhaize

It is a huge success for BE CLIMATE. As of the beginning of this year, Port International delivers conventional BE CLIMATE bananas to Belgium on a weekly basis – climate neutral from the country of origin to the point of sale, of course. The first brand for climate neutral fruit and vegetables in Europe can be found as class Extra bananas at Delhaize, one of the leading Belgian retail chains. All unavoidable CO2 emissions caused during the cultivation, packing, and logistics process have been compensated in advance with the help of certified climate protection projects. In addition to the conventional bananas for Delhaize, Port International also started the weekly supply of climate neutral organic bananas to specialised organic dealers in Germany in January 2020. Three more European countries have received deliveries, too.

Managing Director Mike Port,

“We are happy to be able to continue our ten-year partnership with Delhaize with climate neutral bananas now. BE CLIMATE will offer our clients and the consumers in all of Europe an uncomplicated method of actively supporting climate protection.”

Consumers recognize the climate neutral bananas by the BE CLIMATE logo. With the integrated QR code, they can easily and directly check out the concrete climate protection projects they have supported. For the compensation of emissions, BE CLIMATE supports a forest protection project in Peru and a drinking water project in Cambodia.

BE CLIMATE is the new climate neutral brand by Port International GmbH and was launched in Madrid in October 2019. This brand does not only stand for climate neutrality and sustainable production, but also for selected producers and an excellent product quality. Port had already been trading climate neutral strawberries with success since 2017. From February on, these strawberries will be available from European supermarkets under the premium brand BE CLIMATE, alongside BE CLIMATE blueberries and leaf clementines.

Port International will attend the coming trade fair FRUIT LOGISTICA, which will take place in Berlin from 5th to 7th of February, and will be available to answer questions and discuss ideas related to BE CLIMATE in the new hall 27 at stand D-22.

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