Spotlight on lettuce at MedFEL 2016

Mon 29/02/2016 by Richard Wilkinson
on a people-sized scale.  MedFEL’s core objectives are to expand outlets for exhibitors and present visitors with the most relevant fruit and vegetable offering. It aims to enhance trade relations between the 43 countries within the Union for the Mediterranean.

Taking place April 26-28 at the Parc des Expositions (Exhibition Centre) in Perpignan, MedFEL 2016 will shine the spotlight on lettuces.

An international business gathering of the fruit and vegetable sector, MedFEL is France’s most important fruit and vegetable event and is organised by the Sud de France Développement and Languedoc-Roussillon Regional Council.

“For three days, Perpignan becomes the Mediterranean’s agricultural capital, bringing together the Languedoc-Roussillon and Midi-Pyrénées regions and acting as a figurehead for France’s second largest farming region measured by surface area and number of businesses and jobs. This newly created region will also be France’s leading producer of stone fruit (49%), melons (41%) and broadleaf endives (34%) and its 2nd largest producer of tomatoes (10%),” they said in a press release.

This 8th edition will feature an increased presence for MedFEL Tech, now in its second year. By incorporating pre-production professionals, it has promoted MedFEL into the world’s finest showcase for Mediterranean fruit and vegetables.

 

At its 7th edition, 5,855 visitors (a rise of 10% on 2014) converged on Perpignan, including the F&V sector’s most important buyers. In addition, the 240 Mediterranean exhibitors generated more than 5,632 B2B meetings (compared with a total of 4,000 in 2014). Indisputably a top quality business convention, but on a people-sized scale.

MedFEL’s core objectives are to expand outlets for exhibitors and present visitors with the most relevant fruit and vegetable offering. It aims to enhance trade relations between the 43 countries within the Union for the Mediterranean.

“As a unique link forging closer links between the two sides of the Mediterranean, the fair fully meets the needs of producers and trading companies on both northern and southern shores. It is a platform to dialogue, do business, optimise transport and logistics operations and develop business partnerships.

“MedFEL brings together stakeholders working in the Mediterranean fruit and vegetable sector for a programme of debates on the challenges facing the industry, along with production site visits and crop forecasts (apricot, peach, melon, plum and apple).“

 

For more info: MedFEL

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