- International Fresh Produce Association
- Consumer behaviour
- Supply chain
Retailers and their supply chain partners will gather near Chicago June 9-10 for the International Fresh Produce Association (IFPA) Retail Conference. There, they will discuss relevant insights and practical solutions to capitalize on the latest consumer trends, marketing strategies and technologies.
In addition to learning sessions and networking opportunities, the conference features a golf tournament. Registration for the conference and tournament are open and space is limited.
Keynoters Anne-Marie Roerink of 210 Analytics and Joe Watson of IFPA will address consumer and industry trends, followed by a retail reaction panel. Attendees will then join breakout sessions on:
- strategies to combat the pressure on unit and volume sales,
- how to satisfy the impatient shopper,
- the original plant-based diet – produce,
- operational opportunities to overcome pressured profit margins,
- innovative, non-store-based models directly selling fresh fruit and vegetables to consumers,
- sustainability and social responsibility
Built on the strong legacy of prior retail events from Produce Marketing Association and the United Fresh Produce Association, the conference (June 9-10) will be at the Hyatt Regency, Schaumburg, Ilinois (near Chicago) and the golf tournament (June 9) will be at the Fox Run Golf Links, Elk Grove Village, Illinois.
“When buyers and sellers get together, business happens. The produce community – from seed to store – will gather to learn about and address industry and consumer trends, build relationships and enjoy networking opportunities, including golf,” said Shawn Peery, vice-president of produce for Albertsons Companies.
“I’ll be there, along with many other retailers, to take advantage of this conference so I can grow my business and satisfy my shoppers. Events like this allow us to learn, share and strengthen relationships.”