Cesena, September 2022 – Macfrut will be presenting the novelties and contents of the 2023 edition in Riyad, Saudi Arabia, along with its partners and a large delegation of sector professionals.
The event will take place on Tuesday 13 September at 11.30 am local time (10.30 am Italian time). The key novelties of the 40th edition of Macfrut, the only supply chain trade fair for the fresh produce industry, to be held at the Rimini Expo Centre (Italy) from 3 to 5 May 2023, will be announced via live streaming.
“Today, diversity is Macfrut’s greatest strength, and the event in Riyadh is a good example of this, since it will not only be a presentation of the trade fair, but also a way for us to promote Italian excellence in the fruit and vegetable supply chain,” explains Renzo Piraccini, President of Macfrut.
“In addition to this event, the businesses represented by the Italian delegation will have the opportunity to attend various events with importers and large-scale retail buyers from Saudi Arabia and the other Arab states of the Persian Gulf.”