La Unio de Llauradors has reported another case of consumer fraud, with the erroneous labeling of citrus varieties. This time it relates to Orri mandarins, for which citrus farmers pay the highest royalties, which are being sold in retailers as the Nadorcott variety. The association points out that Orri and Nadorcott are two different varieties that growers must pay plantation and commercialisation licenses to plant and market. The cost of royalties for producing and selling Orri are around €37,500 per hectare plus a fixed rate per kilo sold. Unlike Orri, Nadorcott is not a seedless mandarin variety and so is not as appealing to the consumer. Indeed, the price received by the Orri producer is currently €1/Kg, while for the Nadorcott it is €0.60/kg. La Unio believes this confusion is damaging the image of Orri and the sector as a whole and so demands the relevant authorities take swift action to end this malpractice.
Tue 10/04/2018 by Richard Wilkinson