© Fruit-Inform Agency
On September 17, Fruit-Inform Agency (Ukraine) will hold an international Zoom webinar on the highbush blueberry market in Eastern Europe. The event will be in English and combine blueberry production and trade experience from both Western and Eastern Europe.
There are several reasons for an event dedicated to blueberries: they are one of the most expensive and transportable berry crops with perfect taste and flavour; their production and consumption has been actively developing in both the Southern and Northern Hemispheres; and they are traded in Eastern Europe all year round.
The areas that the webinar will focus on are: blueberry production in Eastern Europe; blueberry imports, exports and price performance; minimisation of production and trade risks; and blueberry business development strategies.
Among the speakers, a representative of an international organisation will present market trends in the European market and globally and a representative of a European trader will present his/her view of the blueberry trade developments. There will also be blueberry growers from Ukraine, Russia and Belarus with their assessment of blueberry production, trade and market trends, as well as partners holding webinars about blueberry growing, handling and storage technology innovation. Lastly, a representative of Fruit-Inform will reveal the results of the key study “The Market for Highbush Blueberries in the Eastern Europe-2020”.