'Conscious agriculture' is the motto that presides over this new web space, which is part of the company's philosophy for communicating with farmers, suppliers, employees, clients and consumers.
Thu 26/10/2023 by Agroponiente
Hort Innovation marketing manager presented with Australasia’s premier fresh produce marketing award Belinda Van Schaik has won the 2023 IFPA-Produce Plus Marketer of the Year Award (MOYA), sponsored by Seeka. […]
Tue 20/06/2023 by Richard Wilkinson
From the Aroma Wheel to the apple in haute cuisine: with new promotional materials and the collaboration of three-Michelin-starred chef Norbert Niederkofler, the daughter of the Alps is continuing its journey towards a new way of presenting the apple category
Thu 11/05/2023 by VOG - Marlene®
The new image is aimed at identifying Orri as a mandarin variety and maintaining its position within the world of citrus. The promotional campaign in the professional field aims to reach over 10,000 fresh produce specialists throughout Spain.
Mon 20/02/2023 by Orri
The brand will be supporting the Ski World Cup and Biathlon champion Dorothea Wierer. The marketing activities for the winter season also include campaigns in Italy, Sweden and Norway.
Wed 25/01/2023 by VOG
Once again, the Ambrosia™ apple brand has launched a campaign full of gifts, surprises and raffles aimed at end consumers. Through these communication activities, Ambrosia™ aims to boost sales and keep demand active, while demonstrating its strong commitment to all the actors involved in the distribution process.
Thu 22/12/2022 by Don Pawanco
This season’s Kanzi crop is looking great so far, with the season set to kick off in early October with optimum volumes and quality levels. The outlook is also positive […]
Wed 09/11/2022 by Pierre Escodo
After its successful launch in Asia three years ago, Candine is now among Blue Whale’s most promising varieties, with the company holding exclusive production rights for France. European markets like the UK and Germany are also […]
Wed 02/11/2022 by Pierre Escodo
Morrisons will be marketing red-fleshed Kissabel apples this month as part of Halloween promotions. The limited-edition apples are selling for 99p for a pack of three, and the supermarket believes […]
Tue 18/10/2022 by Richard Wilkinson
The major European berry organisation reported a record turnover of €302 million in 2021, of which 44% derived from sales of strawberries (32,000 tons), which were followed by tomatoes (nearly 100,000 tons) and peppers (25,000 tons), with the remaining 5% relating to other berries. However, unlike last year, this season has been disrupted […]
Sun 16/10/2022 by Pierre Escodo