Germany’s apple campaign extended by four weeks due to low demand

Weaker consumer demand in April allowed Germany’s apple season to be extended by a total of four weeks despite low volumes and diminishing quality. The German market saw normal demand […]
Thu 31/05/2018

Weaker consumer demand in April allowed Germany’s apple season to be extended by a total of four weeks despite low volumes and diminishing quality. The German market saw normal demand at the start of April followed by low sales after the Easter holidays. By mid-April, supplies of most varieties were coming to an end and by Week 16, supplies of Braeburn, Golden Delicious, Kanzi® and Pinova had cleared, with the last remaining quantities of Gala Royal sold at the end of April.