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Exhibitors who have not yet booked a stand and are interested in participating in FRUIT LOGISTICA SPECIAL EDITION 2021 can now register. “We are delighted to be able to invite more exhibitors to participate in FRUIT LOGISTICA SPECIAL EDITION 2021, to be held in May in Berlin. The strong demand from the global fruit and vegetable sector has highlighted the importance of a face-to-face event. There is a great desire to get new customers through face-to-face meetings and to strengthen existing relationships,” said Madlen Miserius, executive director of products at FRUIT LOGISTICA. “FRUIT LOGISTICA SPECIAL EDITION will allow us to do business in person, but it will also offer the possibility of establishing contacts in digital format to companies that cannot participate as exhibitors or specialized visitors in 2021.”
Exhibitors from the different sectors of the value chain, from fresh fruits and vegetables to packaging, logistics, seeds and fertilisers, greenhouse machinery and technology, and agricultural machinery can now register to participate in FRUIT LOGISTICA SPECIAL EDITION. The first registration phase, which closed on November 20, 2020, was reserved for exhibitors who had registered at FRUIT LOGISTICA. Today, 400 companies from 40 countries have already registered, including many reputable companies, such as KÖLLA, Port International, Rijk Zwaan, Hamburg Süd and KRONEN.
For Arno Überbacher, CEO of Evelina, direct exchange and business initiation are a priority: “Fruit Logistica has always been a key meeting point to strengthen our international business relationships, discuss matters of interest in face-to-face meetings and put in march new projects. This is why we look forward to participating in the special edition.”
Many other exhibitors agree that FRUIT LOGISTICA SPECIAL EDITION 2021 is the ideal platform for the presentation of news and innovations. “In these difficult times we remain true to our policy of continuous innovation. And, in 2021, there is no better place to show our classics and expose the novelties of the fruit and vegetable industry, both in person and in digital format, ”said Glenn Sebregts, head of the marketing department at BelOrta. Jérémie Chabanis, head of value chain for Europe, Africa and the Middle East at Syngenta Vegetable Seeds, agrees: “We are looking forward to participating in FRUIT LOGISTICA SPECIAL EDITION 2021. FRUIT LOGISTICA is a key platform in the industry to meet with the main international players in the fresh fruit and vegetable market, and allows us to present the latest innovations.”
The compact format of FRUIT LOGISTICA SPECIAL EDITION with turnkey exhibitor packages and the wide layout of the premises allow compliance with COVID-19 regulations, guaranteeing companies that exhibit the flexibility they need and helping them minimize risks, to which the current cancellation conditions also contribute, which offer free cancellation up to four weeks before the start of the event. The SPECIAL EDITION of FRUIT LOGISTICA is complemented with new content. Among other events, there will be a buyers programme, partnerships between like-minded companies and live broadcasts of the event programme.