The first ever European-grown crop of Cosmic Crisp, Giga and RedPop will be marketed in early 2022. Two Italian companies from Alto Adige, VOG and VIP, will market Cosmic Crisp […]
Tue 31/08/2021 by Richard Wilkinson
The Daughter of the Alps communication campaign focused on the four seasons continues. For three weeks, apples on sale all over the world will features a special sticker with a winter- themed artwork.
Mon 10/01/2022 by VOG
The famous “Pink Tide” returns to the streets of 8 Spanish cities participating in the “Women’s Race”, the non-competitive solidarity race. This year’s event is once again supported by Marlene®, […]
Thu 25/11/2021 by Fruitecom - Translation Richard Wilkinson
A new TV commercial and a campaign packed with initiatives reveal how the unique climate of South Tyrol – Südtirol and the changing seasons make the ‘Daughters of the Alps’ […]
Thu 23/09/2021 by VOG & FRUITECOM
Early season results of the South Tyrolean Consortium at the Madrid trade show. New Marlene® campaign dedicated to the 4 seasons also presented to the Spanish public. (Bolzano, 08 October […]
Thu 14/10/2021 by VOG
VOG is celebrating 25 years of the Marlene® brand and the start of the new season with an outdoors initiative dedicated to the colours of autumn.
Fri 10/12/2021 by Gabriele Orsi