Alwasma is a Saudi Arabian importing company from Jeddah. The company supplies its country with various food products, including oranges, mandarins, cherries, grapes and apples.
Alwasma imports 6 container loads a month to be able to supply all its clients 365 days a year, marketing products in different places, such as South Africa, Egypt, Kenya, Indio and Morocco.
The company is currently seeking new flavours and quality, which is why it wants to work with the Spanish market. “If we’re importing from Spain to Saudi Arabia, we know that from the logistical standpoint we have the produce home within a week or 10 days, but we’re impatient to get into this market, because in other countries we can’t get the same quality as we find here,” said Ahmed Kedah Al Thebiti.
Alwasma’s distribution channels include hotels, supermarkets, minimarkets and similar outlets.
Al Thebiti said that, unlike in 2015, the economy of the sector in general has slumped, but the company has its own steady customers which remain unaffected as all of them have grown.